In an ever-increasing competitive mobile service landscape, an Operator’s dealer and retail network is an essential bridge to attract new subscribers and provide an exemplary customer engagement experience for various subscription services.
Telecom operators worldwide have embarked on a digital transformation journey. Still, digitalizing the sales distribution and dealer network is often not at the forefront of such initiatives as it involves complex integration, challenges in service roll-out, and 3rd party distribution relationships.
Evolving Systems’ Smart Dealer platform help operators overcome these challenges by providing a seamless toolset that can be distributed efficiently to all dealers and retail staff. Smart Dealer supports all sales functionalities that dealers require, such as Subscriber Registration (Know Your Customer) with Biometric and ID verification capabilities, SIM Activation and Swap, Recharge Top-Up, Device Bundling, or any subscription changes.
Smart Dealer’s mobile app and web-based platform provide dealers with a modular toolset that offers a unique dealer-subscriber experience. It allows mobile operators to communicate and guide dealers towards using the latest promotions in seconds, enabling them to respond instantly to competitor promotions. Dealers can engage with subscribers during the activation or registration process with new promotions in real-time and trial new offers through split-testing to determine the best fit for the location, time, or device.
The modular structure of the Smart Dealer application allows for the automation of the complete dealer management processes, which provides valuable sales insights and reports to drive new revenues and minimize risks. Operators benefit from having a clear and transparent view of their dealer sales and performance while ensuring a trusted relationship with dealers by giving them up-to-the-minute information on their performance, remuneration, sales numbers, and commissions. Smart Dealer integrates with various critical processes via a dealer communication channel, such as dealer ticket issues, updates, and resolutions.
Smart Dealer is a versatile service that can be used independently or integrated into an existing application. It offers a comprehensive set of tools that empower dealers to manage every aspect of the subscription service, including sales, activation, and throughout the subscriber’s lifecycle.
Dealer networks are essential as a sales channel for mobile operators. Digitalizing and automating the dealer network can significantly benefit sales, improving distribution processes and building a trusted relationship.