Momentum Continues to Build for Evolving Systems’ Real-Time Digital Engagement Solutions with Wins at Multiple European and Middle Eastern Operators
- Saturation in Global Mobile Telecommunications Market Forces Operators to Focus on Improving Customer Lifetime Value -
ENGLEWOOD, Colorado – April 9, 2018 – Evolving Systems, Inc. (Nasdaq: EVOL), a leader in real-time digital engagement solutions and services, today announced that three new digital engagement contract deployments are now live with European and Middle Eastern operators.
These three new contracts have a collective value of approximately $3.8 million over the next 2-3 years, and potentially greater value based upon the success of the deployments. Evolving Systems will assist these operators with their digital engagement initiatives, through the use of its software and services, which drive increased customer lifetime value (“CLV”). Improving CLV is especially critical for larger operators who already have dominant market positions and are seeking to reduce churn and reverse shrinking average revenues per user (ARPU) by leveraging their brand and partnerships to improve engagement and retention.
In Southern Europe, one of the largest mobile phone providers, has selected Evolving Systems to drive CLV by taking over its gamified solution to enhance mobile device minute and data reloads (“top-ups”), and manage its platform. The solution required the customer to actively participate with an offer on social media rather than just accept an offer passively. Evolving was selected over many competing vendors owing to its track record of being able to drive increased customer value and retention by engaging customers across multiple digital channels.
In the Middle East, the Evolving solution will be fully integrated with the operator’s data warehouse, communication gateways and its billing and network provisioning systems, to provide a comprehensive and integrated console for enabling its digital engagement strategies for customers. The solution will expand the operator’s digital engagement workflow for real-time marketing and customer engagement programs designed to deliver higher-value and more relevant offerings to customers, increasing CLV.
In Northern Europe, Evolving Systems was selected by the operator due to its deep experience in working with digital engagement systems at Tier 1 European operators. Under this agreement, Evolving Systems will introduce innovative personalization and customer appreciation initiatives to encourage engagement, enhance the program’s visibility across social networks and enable a Business to Business (B2B) marketing platform for the operator’s enterprise customers. This B2B platform will allow the operator to attract and grow a complementary partner ecosystem that not only helps it present completely new and valuable offerings to its subscribers, but will also drive engagement, increase spend and improve tenure as a result. The program will feature a combination of Evolving’s existing Real-time Digital Engagement platforms and will be supported on Windows, iOS and Android mobile devices.
Unlike traditional software services which focus strictly on cutting costs by improving efficiencies, Evolving’s CLV solutions also allow its customers to drive new and additional revenue through real-time programing that reaches and engages more customers.
“We are excited to have the opportunity to work with the leadership teams at each of these important new customers as they seek to further grow their mobile brands in their respective operating markets. Momentum is building as operators and brands begin to recognize the value of real-time digital engagement and the significant impact that driving CLV and reducing churn by employing actionable, real-time insights for highly personalized, contextual engagement can have on their bottom lines,” said Adhish Kulkarni, Senior Vice President - Solutions, at Evolving Systems, Inc.
About Evolving Systems®
Evolving Systems, Inc. (NASDAQ: EVOL) is a provider of real-time digital engagement solutions and services to more than 100 customers in over 65 countries worldwide. The Company’s portfolio includes market-leading solutions and services for real-time analytics, customer acquisition, customer value management and loyalty for telecom, retail and financial services companies. Founded in 1985, the Company has its headquarters in Englewood, Colorado, with offices in Asia, Europe, Africa, South America and North America. For more information, please visit www.evolving.com or follow us on Twitter at http://twitter.com/EvolvingSystems.
This news release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, based on current expectations, estimates and projections that are subject to risk. Specifically, statements about the market for, and performance of, the Company’s products and its ability to successfully integrate its solutions with existing customer network systems are forward-looking statements. These statements are based on our expectations and are naturally subject to uncertainty and changes in circumstances. Readers should not place undue reliance on these forward-looking statements, and the Company may not undertake to update these statements. Actual results could vary materially from these expectations. For a more extensive discussion of Evolving Systems’ business, and important factors that could cause actual
results to differ materially from those contained in the forward-looking statements, please refer to the Company’s Form 10-K filed with the SEC on April 2, 2018; Forms 10-Q, 10-Q/A, 8-K and 8-K/A; press releases and the Company’s website.
Investor Relations Contacts:
Glenn Wiener, President Michael Glickman, Senior Vice President GW Communications (for Evolving Systems) GW Communications (For Evolving Systems) Tel: (212) 786-6011 / Email: gwiener@GWCco.com Tel: (917) 397-2272 / Email: mglickman@GWCCo.com